
Groundswell Productions
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Brand identity
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Tone of voice and copy development
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Brand collateral
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Brand toolkit
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Website design
Brief
Our event and experiential production partners Groundswell needed an identity to bring their name to life and capture their magnetic personality.
Solution
With a name like Groundswell, the response was always going to play on the shareability and momentum their events and experiences create for brands. The solution speaks for itself – bold, simple and playful, just like the events they produce.
We balanced this simplicity with sophisticated finishes, reflecting their attention to detail in their own productions.















