Brand Messaging and Tone
Rizer is a boutique events and experiential agency working with luxury, fashion and culture brands locally and abroad. We were commissioned to develop a new brand identity to reflect their premium, bespoke positioning and experience across so many lifestyle categories.
Rizer’s creative director and founder comes from a background in stage, and it’s this influence that drives immersive, theatrical event solutions for clients. The identity centres around a horizontal platform, which symbolises the stage for brands to shine, supported by the brand message ‘Our World is Your Stage’.
The Rizer team are culturally connected, bringing the worlds of music, experiences and luxury together. Our identity seeks to communicate these influences with just the right amount of attitude, offset by luxury niches such as copper foils. The dynamic identity can adapt and change with Rizer’s experience, and applies easily and ownably to event video and photographic content.